Software Engineering for B2B service firms
I work with B2B service firms without an in-house development team - to supercharge their internal systems and develop products, software, reporting and automation.
Your business has reached the point where gaps in your software and systems are holding you back
- There are endless manual processes that take up too much time, and you might even need to hire another full-time administrator soon.
- Your current systems and software don’t quite fit how the business works or speak to each other, so you need lots of workarounds and copying and pasting.
- You have monster spreadsheets that run critical operations.
- Reporting and getting the data you need to make decisions is harder than it should be.
- You’ve heard about AI and other automation tools, but aren’t quite sure how they fit into your business or how to get started.
- You’ve got ideas for niche products, tools or portals that could benefit your customers, but they’re far down the list.
Imagine what you could do with serious software capability inside your business
- Develop internal systems and automations to save you and your team hours each week.
- Create software products and portals for your clients to use to improve their experience and show authority.
- Generate reporting dashboards and intelligence from your data so you can make better informed business decisions.
- Connect your internal systems together to reduce manual work.
- Recommend, review and manage new systems and vendors so you can avoid expensive mistakes.
- Create a strong software engineering base within your company that will support you over the next five years.
Introducing my Systems Partner service
Ongoing senior software engineering for B2B service firms that need better systems but do not need a full-time development team.
The Systems Partner service gives your business ongoing access to senior software engineering without the cost and commitment of hiring a full-time development team. I focus on the software opportunities that will make the biggest practical difference to your business.
Each month, we agree a clear set of priorities. That might include custom internal systems, workflow automation, integrations, reporting, dashboards, product development or improvements to existing software.
You work directly with me throughout. I take technical ownership of the roadmap, communicate clearly and release useful improvements regularly, while keeping architecture, security and the long-term health of your software in mind.
The service is designed to keep the day-to-day engine running while also making steady progress towards bigger goals and milestones. The Systems Partner service costs £3,000 per month plus VAT.
It’s best to think of this as an engagement lasting 6 to 12 months, although there is no minimum term or monthly tie-in. You retain complete ownership of every system, piece of software and automation I build for you.
Let’s have a chat and see where it takes us
We will talk through your goals and current systems, and I will tell you honestly whether I can help.
Book a callSome of the big outcomes I’ve achieved for clients
My service is balanced between two things: being dependable with the day-to-day improvements that keep the engine running, and helping you hit big goals and milestones.
Built a recruitment platform that removed the need for an additional full-time position
Built a shift management system that saves thousands of hours every year
Created automated reporting that turned limited visibility into actionable business insight
Created a complete business intelligence platform to enable smarter decision making
Developed an AI agent that enables complex operations to be managed through a chatbot
Created a new client-facing website and complete content management system with an integrated approval process
Delivered a complex financial software platform in 12 weeks after a previous agency failed
Developed a new software product that achieved a positive ROI within months
Built an event ticketing platform that now supports thousands of users
Rescued and stabilised a decade-old CRM, resolving critical bugs and security issues
Modernised a large SaaS platform with a pixel-perfect UI transformation
Transformed a troubled MVP into an investment-ready virtual events platform
What clients say
“We have worked with Joe for a number of years across many varied projects. His adaptability across disciplines is extremely useful and the collaborative support he brings to the work is incredibly valuable. He always challenges our ideas which ultimately adds value to our end goals.
Outside of his skillset I think that the way Joe communicates makes working with him extremely simple. I have been bogged down in super technical meetings for hours with other devs - Joe keeps communication simple and to the point, meaning we spend less time discussing acronyms and technicals and more time focussing on delivering the best outcomes.”
Luke Hughes
Co-Founder @ UnionCollective
“Before working with Joe, our bespoke business management system had become difficult to develop and maintain. The original developer had left the country, and subsequent attempts to use offshore developers were unsuccessful. Progress was slow, improvements were difficult to implement, and we were unable to fully realise the potential of the system.
The difference has been transformational. We are now able to continuously improve our systems and automate many processes that previously required significant manual effort. Reporting, accounting, operational workflows, and business intelligence have all improved considerably. Joe's work has helped us increase efficiency, reduce administration, and make better use of our data, allowing the system to evolve alongside the business rather than holding it back.”
Guy Phoenix
Owner & Managing Director @ Fresh Mango UK
Common questions
What can you work on? +
Internal systems, workflow automation, integrations, reporting, dashboards and improvements to existing software. The first call helps us decide where the greatest value is.
How will we decide what gets built? +
We agree priorities together in structured planning sessions. I will challenge weak ideas, explain the trade-offs and keep the roadmap focused on business value.
Do I need to be technical? +
No. I translate the technical detail into plain business decisions, keep communication clear and take ownership of delivery.
Who will own what you build? +
You retain all intellectual property for every system built for your business.
Will you work with our existing software suppliers? +
Yes. I can work alongside existing platforms, vendors and internal stakeholders, including identifying when integration or a custom build is the better choice.
Is there a long contract? +
The Systems Partner service is designed as an ongoing monthly relationship. We will confirm the practical terms together before any work begins, so there are no surprises.
Hi, I’m Joe Peel
My speciality is being a straight-talking, no-nonsense technical partner. I help take the ideas in your head and your business goals, and make things happen.
- Strategy through action.
- I believe strategy is incredibly important, but with software, systems and automation, we do not always have all the data needed to develop the perfect strategy. That is why taking action is valuable, with the strategy developing over time as we learn.
- I will push back.
- I will not be a yes-man. I will challenge you, lock antlers with you and suggest different ways of approaching problems.
- I want you to succeed.
- Your success creates a long-term, profitable relationship for both of us.
My recipe for success
Availability is limited - I only have 1 Systems Partner opening
Book a call and let’s have a conversation.
Book a callI keep my client list deliberately small so I can keep quality high.